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For the trade

For Muslim Funeral Directors: Partnering with Moments by QR

This page is for funeral directors, burial-ground operators and mosque burial committees — not for families. It sets out what the product actually is, what we will and will not claim to a bereaved family, and how a working relationship would be agreed. We are early and say so plainly.

A Moments by QR memorial page open on a phone

What would you actually be offering a family?

A Memorial Page: a structured digital record of the person — their life story, photographs, family details and the location of the grave — reachable from a phone, and optionally from a QR plaque at the graveside. It is bought once by the family, not by you.

  • The current commercial wording for the purchase is 'Lifetime Licence'.
  • The current price is a one-off £79.99.
  • — Privacy is set by the family, including a restricted mode, so a memorial need not be public.
  • — The QR plaque is optional. A memorial works without one, which matters where a burial ground does not permit anything on the grave.

The consumer-facing explanation, which is what a family would read, is at digital memorial and how digital memorials work.

Where it fits in what you already do

  • The gap after the burial

    Your involvement ends when the arrangements do. The family's questions about keeping a record start immediately afterwards, and usually go unanswered.

  • It does not compete with your services

    A digital memorial is not a funeral service, a masonry product or a burial arrangement. It sits alongside what you already provide rather than substituting for any of it.

  • Built with Muslim families in view

    The product was designed around families who often have plain graves, relatives abroad, and a history held orally rather than in writing.

How a partnership conversation would go

  1. Step 1: You tell us how families reach you

    Referral, mosque, community, or repeat family. Distribution only works if it fits the way you already operate.

  2. Step 2: We show you the actual product

    The app and the memorial record, end to end — not a brochure. You should see exactly what a family would get before you mention it to one.

  3. Step 3: We agree what you would and would not say

    Wording matters in this sector. We would rather agree a conservative script with you than have anything overstated to a bereaved family.

  4. Step 4: We agree commercial terms in writing

    Nothing about margin, referral arrangements or fulfilment is published on this page, because nothing has been fixed in advance. It is agreed with you, or not at all.

What we are not going to pretend. We are not publishing partner numbers, adoption figures, endorsements or case studies, because we would be inventing them. We are not quoting margin, trade pricing or lead times on this page, because none is fixed. If a supplier in this sector shows you those figures, ask them to evidence each one — and ask us the same.

What should you ask any digital memorial provider?

Your name goes on the recommendation, so the diligence is yours to do. These are the questions we would want a funeral director to put to us, and to anyone else offering the same thing.

  • What exactly does the family receive, and what does it cost them?
  • What happens to a memorial if the family stops paying, or if the company changes hands?
  • Who in the family controls the memorial, and who can be removed?
  • Can a family keep or move their content?
  • What is claimed about the physical plaque, and what is left unstated?
  • What would you be expected to say to a family, and who is accountable for that wording?

Our own answers are set out in full in trust and family control.

Talk to us before you recommend anything

Tell us the kind of families you serve and how you work. If it is not a fit, we will say so — a recommendation that embarrasses you in front of a grieving family is worth nothing to either of us.

Before you recommend it

  • Cemetery permission

    What a burial ground decides about anything fixed to a grave — useful before a family asks you.